Privacy Policy

This privacy policy sets out how Big Little Things uses and protects any information that you supply to us when you use this website.

Big Little Things are committed to protecting your privacy. We comply with the principles of the Data Protection Act 1998, the Privacy and Electronic Communications (EC Directive) Regulations 2003 and other applicable privacy laws. Our privacy policy describes the data we collect and how we use that data. By registering or purchasing from this site you are consenting to our use of your personal data in the ways set out by this privacy policy. We recommend you print a copy of this policy for your records.

We may change this policy from time to time by updating this page. We encourage you to check this page to ensure that you are happy with any changes.

What we collect

  • We may collect the following information:
  • Your name (to identify you).
  • Your billing and delivery postal addresses (for processing payment and delivering your order).
    Telephone number (in case we need to contact you regarding your order or delivery).
  • Email address (in case we need to contact you regarding your order, delivery or customer satisfaction and for future correspondence from us if you have permitted us to contact you with our news, offers and promotions).
  • Your user name and password (you will need this to create a username and password to use the wish-list and shopping basket facilities).
  • Your communication and shopping preferences.
  • Demographic information such as postcode, preferences and interests.
  • Other information relevant to customer surveys and/or offers.

What we do with the information we gather

We require this information to understand your needs and provide you with a better service. Information will be held for the following reasons:

  • Internal record keeping.
  • We may use the information to improve our products and services.
  • We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting by using the email address which you have provided.
  • From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, or mail. We may use the information to customise the website according to your interests.

Payment data and security

We do not store or view any credit/debit card data. Transactions on our website are processed by our payment service provider, PayPal, who encrypt your financial data during checkout using “SSL” (“Secure Socket Layer”) technology with an encryption key length of 128 bits (the highest level commercially available) so that it is not visible by us or by third parties over the internet. You can be confident that the information you are sending from your computer to PayPal’s servers via our website stays private, confidential and secure.

Big Little Things will never pass on your details to third parties for marketing purposes unless you agreed to it when you first made contact with Big Little Things (or later agreed to do so). If you opted out of receiving such offers but have now changed your mind and would like to receive them, please email

There are only four circumstances where we may share some of your data with others:

  • With agents (such as credit reference agencies, fraud prevention and detection agencies) that we use to process the orders you place with us or who assist us in the service we provide to you. In these instances, we provide them with only the information they need to perform their function
  • In the unlikely event that our business assets are ever sold to or purchased by another company. (Our data records are part of our business).
  • To outside research companies whom we may ask to contact you directly for your opinions on our products and services (in which case we provide them with only the information they need to perform their function).
  • When you first made contact with Big Little Things you were asked if you were happy to receive mailings and offers from third party companies whose products we thought might interest you. If you did not object at the time, but have now changed your mind and no longer want third party mailings, please email us at

How we use cookies

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  • Whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
  • If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable (currently £10). If you would like a copy of the information held on you please write to Big Little Things, Unit 4 Apley Farm Shop, Norton, Shifnal, Shropshire TF11 9EF.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.